Marketing professors call it the decoy effect, which is certainly easier to remember.

营销学教授称之为诱饵效应，这名字肯定更容易记。

The decoy effect works because of the way our brains assign value when making choices.

诱饵效应起作用是因为我们大脑在做选择时会确定选择的价值。

Using binary statistic coding image processing method, the effect of decoy enclose target is simulated by computer in imparity average radiance.

用二元统计编码图像处理方法，对不同平均辐射强度下干扰弹遮蔽目标效果进行了计算机模拟。

From the point of the spot error of the weapon seek er, the effect of non-coherent active decoy antagonizing the anti-radiation wea pon is analyzed.

从反辐射武器导引头瞄准误差的角度，对非相干有源诱偏抗反辐射武器的干扰效果进行分析。

The detection of presence of decoy is the foundation of countering the Towed Radar Active Decoy (TRAD) and deciding the effect of ECCM.

诱饵的存在性检测是对抗拖曳式有源雷达诱饵干扰的前提，也是决定抗干扰效果的重要因素。

From the point of the spot error of the weapon seeker, the effect of non coherent active decoy antagonizing the anti-radiation weapon is analyzed.

从反辐射武器导引头瞄准误差的角度，对非相干有源谤偏抗反辐射武器的干扰效果进行分析。

Therefore an effect evaluation system for the deception jamming is proposed based on SAR images, which can quantificationally evaluate the fidelity of the decoy targets.

在此基础上，提出了一种基于SAR图像的欺骗式干扰效果评估系统，该系统可以对欺骗假目标的模拟逼真程度进行定量评估。