Prof. Donnan: Firstly, I think by educational strategies with printed media and lectures.

Donnan教授：首先，我认为通过印刷媒介和讲座等方式来推行教育项目。

Graduates of this specialisation combine management knowledge of printed media, radio, TV and new media with a feeling for the latest trends in the world of media and communication.

该专业的毕业生把印刷媒体，电台，电视和新媒体的管理知识与世界上最新趋势的传播媒介和信息的触觉相结合。