Contributing more to the sales resurgence, though, have been longer hours, accepting credit and debit cards, the high-powered "I'm lovin' it" marketing campaign and pricier new food items.

但是，麦当劳销售额的上升也有赖于其他因素，如延长营业时间，接受信用卡和借记卡，展开声势浩大的“我就喜欢”主题营销活动以及推出更为昂贵的新食品。