MOVING UP: An ice climber made his way up the wall of a stone quarry near Fuerth, Germany, Thursday.

向上攀爬：周四，德国。

The lessons for business are simple: the four considerations employed by the ice climber are exactly the same as those used by the serial entrepreneur or the effective business person.

商业上的道理也一样：适用于冰上攀岩的四个要素同样适用于企业家或成功商人。

The mountain climber could not find many footholds on the melting ice.

登山者在融化的冰上找不到多少立足之处。